#DIGITALHEROINE. STYLE. DESIGN. TAKE YOUR CLIENTS ONLINE.

EVERGREENS IN COMMUNICATION. IN SPITE OF SOCIAL MEDIA.
 

EVERGREENS IN COMMUNICATION. IN SPITE OF SOCIAL MEDIA.

Quite some time ago I wrote an article on Twitter, blogging and social media in general and pointed out my e-book “How to Blog with Ease” about these topics. Social media platforms tend to constantly change their rules. I gave up on following the changes since my interests are digitalisation,...
WHAT IF COMMUNICATION DOES NOT HELP?
 

WHAT IF COMMUNICATION DOES NOT HELP?

Last week I reported the latest news of the German train company (“Deutsche Bahn”) and their letter that asked me for some patience. The latest News This week I received another letter with the information that they needed my train tickets. Big problem! I booked the ticket via the Swiss...
3 OUT OF 111 PLACES IN ZURICH WORTH A VISIT.
 

3 OUT OF 111 PLACES IN ZURICH WORTH A VISIT.

Of many cities there are books about 111 places in the respective city one must see. There is also one about Zurich. Not only I want to present you the book but also 3 places I find particularly interesting to visit. The Le Corbusier Centre As the name reveals this...
NEWS FROM THE TRAINS.
 

NEWS FROM THE TRAINS.

Remember my post about my odyssey from Frankfurt to Zurich? In that article I complained that we were not informed what was going on. I just want to give you a short update on this. At the end of the journey all passengers received a form by which one can...
FASHION. BEHIND THE SCENES.
 

FASHION. BEHIND THE SCENES.

I love shopping. If you are a man I guess you say now: „Women, of course!“ or something similar. Please accept my apologies if I guessed wrong. If you are a woman I am not so sure on your comment. Although I like shopping I never shop for the sake...
INSIGHTS ON CUSTOMER EXPERIENCE. OFFLINE AND ONLINE.
 

INSIGHTS ON CUSTOMER EXPERIENCE. OFFLINE AND ONLINE.

Would you pay an admission fee to enter a shop? This week I read an interesting article about shopping behaviour and consumer experience. Business models The writer of this article states that nowadays consumers can order anything they want online and that there was no need to visit an actual...
PINK UP YOUR LIFE!
 

PINK UP YOUR LIFE!

Some time ago I bought a book by the title of Pink Up Your Life!: The World of Pink Design. Although I am not a great fan of this colour I fell for the design of the book. So this article is about the combination of classic design and pink....
WHAT TRAINS CAN TEACH YOU ABOUT COMMUNICATION.
 

WHAT TRAINS CAN TEACH YOU ABOUT COMMUNICATION.

Last weekend I visited friends in Frankfurt, Germany. I travelled by train which takes only about 4 hours. On Saturday noon I arrived in Frankfurt where I had a great time with sunny weather, good food and great company. Frankfurt may not be the most beautiful city in Germany but...
JEANS. THEY WENT FROM TRIVIAL TO TREND. AND THE STORY GOES ON.
 

JEANS. THEY WENT FROM TRIVIAL TO TREND. AND THE STORY GOES ON.

Some items were invented for very practical reasons and somehow made it to be style icons. Blue jeans are one of them. Almost everybody I know possesses at least one pair of jeans. The typical features of  jeans are: Made of blue denim 5 riveted pockets The first and most...